Kaizen - the new philanthropy model?

The Food Bank for New York City is the country’s largest anti-hunger  charity, feeding about 1.5 million people every year. It leans heavily, as other charities do, on the generosity of businesses, including Target, Bank of  America, Delta Air Lines and the New York Yankees. Toyota was also a donor. But
then Toyota had a different idea. 
 
Instead of a check, it offered "kaizen". 
 
A Japanese word meaning “continuous improvement,” kaizen is a main ingredient in Toyota’s business model and a key to its success, the company says. It is an effort to optimize flow and quality by constantly searching for ways to streamline and enhance performance. Put more simply, it is about thinking outside the box and making small changes to generate big results. 
 
Toyota’s emphasis on efficiency proved transformative for the Food Bank.  See the rest of the article from the New York Times by using the following link KAIZEN